Millennials Aren't Lazy, Just Different

Contrary to popular belief, Millennials aren’t lazy, they’re just different. Learn how to attract, engage, grow, and retain the Millennial workforce with this 16-lesson course.

Contrary to popular belief, Millennials aren’t lazy, they’re just different.

They grew up with social media, a sense of FOMO, and valuing experiences over tangible objects. It’s estimated that by 2020 Millennials will makeup 50% of the workforce, and companies need to start adjusting to embrace the Millennial mindset. With lessons such as Communicating the WHY, Lead Don’t Manage, and Top Engagement Factors you’ll learn how millennials think, what they value within the workplace, and how to attract and retain the millennial workforce.

What's included?

16 Videos
1 Download
Samantha Cunningham Zawilinski
Samantha Cunningham Zawilinski
VP of Account Services

About the instructor

Samantha is young, focused and the Vice President of Potratz guiding over $20 million annually at one of the Capital Region’s top consulting, digital advertising, website, video production, and sales technology companies.

Samantha seeks out the hard data and uses that data to drive results. Her knowledge of business, consumer trends and advanced marketing technologies, combined with her ability to understand when, and where, continues to drive client success and actionable data that has landed her on stages speaking internationally.

Samantha's views are brash, to the point, and based on Hard Facts. Samantha has a weekly show "Hard Facts" that can be found on, and iTunes.

What others have been saying about this course:

Allison Swift

My opinion has chnaged

I’m so glad I found this course- I never would’ve learned all that I did had it not been for Samantha and these lessons. I just wish there was a text version of the lessons to read and have on hand for later. My opinion on the Millennial workforce...

Jim Weitzel

Glad I bought this

To be honest I was skeptical about buying this. There are so many people saying they know their stuff. I watched a bunch of Hard Facts then made the plunge. They made me confident she knew what she was talking about. Glad I did.

Alex Castillo

Impacted My Business in a Good Way

This course has been an amazing resource for myself and my employees - She packed a lot of facts and useful information about millennials. I feel like they don’t know how to come to work and work. I realize I was missing a big piece of the why. Th...

Ryan Williams

Enjoyed this course

The knowledge I gained from this course will help me going forward with my hiring process. I now have a better understanding of Millennials and what they want from a company. They don’t just have to impress us, we as business owners and a company ...

Start attracting, engaging, growing, and retaining your millennial workforce.

Sign up now!

You may also be interested in...

Used Car Marketing Blueprint
Millennials Aren't Lazy, Just Different - Resource Download